Welcome To Our Blog
As tempted as I am to use analogies involving rolling snowballs or Olympic marathon runners, neither of these things adequately describes the way that an inbound marketing strategy builds momentum.
Sport is my therapy. After a week spent taxing my brain, all I want to do is flop onto the couch and watch someone else workup a sweat for the glorification of their own club or nation, and the Olympics is my favorite.
The success of any marketing campaign – even one that uses automation – depends on the carefully coordinated activities of people who believe in what they are doing.
Almost every widely adopted technology owes its success to the fact that it was once perceived as new and exciting. But digital marketing is different.
Hollywood is not kind to salespeople. In almost every movie and TV show about advertising professionals, our kind is depicted either as conmen or coked up sales fiends.
If you have ever experienced a high email bounce rate, you know the importance of regular data cleansing. It’s just one of those things you have to do. The only real question is how to go about it.
Simply enter your email address to receive alerts of new resources
HEAD OFFICE
2nd Floor,
Charter House,
52 Charlotte Street,
Birmingham.
B3 1PX
