Why Telemarketing is More Beneficial than Social Marketing

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In the competitive modern marketplace, businesses are constantly on the lookout for ways of innovating their marketing campaigns. With the emergence of social networking as a major part of our daily lives, many firms have dedicated a lot of time and money into these e-marketing strategies at the exp...

Why do I Need Telemarketing?

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Telemarketing can be an overlooked tool in the marketing repertoire and often given a bad name through scripted conversational sentences which are intended to ‘sell’ a certain product or service, but regularly fail by being too impersonal or just downright annoying. It is this kind of approach that ...

What is Telemarketing?

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telemarketing is recognised as a much more indepth approach far softer approach to than telesales, and the two should not be confused. At GCL Direct, we believe that our unique approach to B2B telemarketing means the difference between failure and success. Our service involves contacting prospective...