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Scripted Vs. Unscripted Telemarketing; Which One is Better

By essential | 15 May 2013




This is an on-going debate in telemarketing, with telemarketing organisations vying against one another to prove the other wrong. At GCL Direct, we understand that both practices have benefits – and while we use unscripted telemarketing, not all telemarketing organisations can offer this; and we’re ...

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How to Get The Best From Your Telemarketing Partner

By essential | 29 April 2013




Is your telemarketing partner failing to consistently deliver sales-ready leads to your sales and marketing departments? If you’ve answered yes, we at GCL Direct are here to give you some quality advice on how to get the best from your telemarketing partner.

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Five Benefits of Outsourcing Telemarketing Services

By essential | 22 April 2013




Outsourcing telemarketing can be a beneficial decision for many businesses – but how exactly does a business benefit by outsourcing their telemarketing, lead generation or channel development? As leading experts in telemarketing with a global reputation for excellence, we at GCL Direct are keen to g...

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The Importance of the Partnered Approach

By essential | 16 April 2013




The importance of developing a close partnership with your telemarketing firm should not be undervalued, and to give you an insight into why the partnered approach is so important we have outlined the benefits below. At GCL Direct we work closely with our customers to develop a strong partnership, a...

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How is the Success of Telemarketing Tracked?

By essential | 10 April 2013




Telemarketing supports sales teams across the world and is critical to the new business success of many large and small businesses, but for telemarketing to really work it must demonstrate its short and long term success – not just by meetings booked or leads found, but by business won and client sp...

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Is Telemarketing Right for My Proposition?

By essential | 8 March 2013




Done correctly, telemarketing can be harnessed to deliver quality prospects straight into your sales department – but is it right for your business proposition? At GCL Direct we tailor our telemarketing campaign, which is why we place a strong emphasis on understanding our clients business inside ou...

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