--- title: GCL B2B's Marketing Blog (38) description: Writing about all things inbound and outbound B2B Marketing. (38) --- [![](https://gclb2b.com/app/uploads/2020/07/GCL-main-logo-white.png)](https://gclb2b.com) - [About Us](https://gclb2b.com/about-us/) - [Our Services](https://gclb2b.com/our-services/) - [B2B Telemarketing](https://gclb2b.com/our-services/b2b-telemarketing/) - [Lead Generation and Appointment Setting](https://gclb2b.com/our-services/b2b-telemarketing/appointment-setting/) - [Channel Development](https://gclb2b.com/our-services/b2b-telemarketing/channel-development/) - [Event Support](https://gclb2b.com/our-services/b2b-telemarketing/event-support/) - [Inbound Call Handling](https://gclb2b.com/our-services/b2b-telemarketing/inbound-call-handling/) - [International Telemarketing](https://gclb2b.com/our-services/b2b-telemarketing/international-telemarketing/) - [Webinar Support](https://gclb2b.com/our-services/b2b-telemarketing/webinar-support/) - [Lead Nurture](https://gclb2b.com/our-services/b2b-telemarketing/lead-nurture/) - [Data Services](https://gclb2b.com/our-services/data-services/) - [Data Cleansing](https://gclb2b.com/our-services/data-services/data-cleansing/) - [Data Enrichment](https://gclb2b.com/our-services/data-services/data-enrichment/) - [Data Analysis and Transformation](https://gclb2b.com/our-services/data-services/data-analysis/) - [Data Sourcing](https://gclb2b.com/our-services/data-services/data-sourcing/) - [Database Building](https://gclb2b.com/our-services/data-services/database-building/) - [Opt-In Databases](https://gclb2b.com/our-services/data-services/opt-in-databases/) - [Total Addressable Market](https://gclb2b.com/our-services/data-services/total-addressable-market/) - [Market Research](https://gclb2b.com/our-services/market-research/) - [Prospect Profiling](https://gclb2b.com/our-services/market-research/prospect-profiling/) - [Sales & Marketing Consultancy](https://gclb2b.com/our-services/sales-marketing-consultancy/) - [News](https://blog.gclb2b.com/blog) - [Resources](https://gclb2b.com/resources/) - [Careers](https://gclb2b.com/careers/) - [Open Positions](https://gclb2b.com/careers/open-positions/) - [Contact Us](https://gclb2b.com/contact-us/) - [About Us](https://gclb2b.com/about-us/) - [Our Services](https://gclb2b.com/our-services/) - [B2B Telemarketing](https://gclb2b.com/our-services/b2b-telemarketing/) - [Lead Generation and Appointment Setting](https://gclb2b.com/our-services/b2b-telemarketing/appointment-setting/) - [Channel Development](https://gclb2b.com/our-services/b2b-telemarketing/channel-development/) - [Event Support](https://gclb2b.com/our-services/b2b-telemarketing/event-support/) - [Inbound Call Handling](https://gclb2b.com/our-services/b2b-telemarketing/inbound-call-handling/) - [International Telemarketing](https://gclb2b.com/our-services/b2b-telemarketing/international-telemarketing/) - [Webinar Support](https://gclb2b.com/our-services/b2b-telemarketing/webinar-support/) - [Lead Nurture](https://gclb2b.com/our-services/b2b-telemarketing/lead-nurture/) - [Data Services](https://gclb2b.com/our-services/data-services/) - [Data Cleansing](https://gclb2b.com/our-services/data-services/data-cleansing/) - [Data Enrichment](https://gclb2b.com/our-services/data-services/data-enrichment/) - [Data Analysis and Transformation](https://gclb2b.com/our-services/data-services/data-analysis/) - [Data Sourcing](https://gclb2b.com/our-services/data-services/data-sourcing/) - [Database Building](https://gclb2b.com/our-services/data-services/database-building/) - [Opt-In Databases](https://gclb2b.com/our-services/data-services/opt-in-databases/) - [Total Addressable Market](https://gclb2b.com/our-services/data-services/total-addressable-market/) - [Market Research](https://gclb2b.com/our-services/market-research/) - [Prospect Profiling](https://gclb2b.com/our-services/market-research/prospect-profiling/) - [Sales & Marketing Consultancy](https://gclb2b.com/our-services/sales-marketing-consultancy/) - [News](https://blog.gclb2b.com/blog) - [Resources](https://gclb2b.com/resources/) - [Careers](https://gclb2b.com/careers/) - [Open Positions](https://gclb2b.com/careers/open-positions/) - [Contact Us](https://gclb2b.com/contact-us/) [![gcl-white-logo-2](https://blog.gclb2b.com/hs-fs/hubfs/gcl-white-logo-2.png?width=140&height=56&name=gcl-white-logo-2.png "gcl-white-logo-2")](https://blog.gclb2b.com/) - [Home](http://www.gcldirect.com/) - [Services](http://www.gcldirect.com/lead-generation-services) - [B2B Telemarketing](http://www.gcldirect.com/lead-generation-services/b2b-telemarketing/) - [Appointment Setting](http://www.gcldirect.com/lead-generation-services/b2b-telemarketing/appointment-setting/) - [International Telemarketing](http://www.gcldirect.com/lead-generation-services/b2b-telemarketing/international-telemarketing/) - [Event Support](http://www.gcldirect.com/lead-generation-services/b2b-telemarketing/event-support/) - [Channel Development](http://www.gcldirect.com/lead-generation-services/b2b-telemarketing/channel-development/) - [Inbound Call Handling](http://www.gcldirect.com/lead-generation-services/b2b-telemarketing/inbound-call-handling/) - [Marketing Data](http://www.gcldirect.com/not-the-lead-generation-service/marketing-data/) - [Data Cleansing](http://www.gcldirect.com/lead-generation-services/marketing-data/data-cleansing/) - [Data Management](http://www.gcldirect.com/lead-generation-services/marketing-data/data-management/) - [Data Enrichment](http://www.gcldirect.com/lead-generation-services/marketing-data/data-enrichment/) - [Channel Mapping](http://www.gcldirect.com/lead-generation-services/marketing-data/channel-mapping/) - [Opt-in Databases](http://www.gcldirect.com/lead-generation-services/marketing-data/opt-in-databases/) - [Data Sourcing](http://www.gcldirect.com/lead-generation-services/marketing-data/data-sourcing/) - [Prospect Profiling](http://www.gcldirect.com/lead-generation-services/marketing-data/prospect-profiling/) - [Market Research](http://www.gcldirect.com/lead-generation-services/marketing-data/market-research/) - [Database Building](http://www.gcldirect.com/lead-generation-services/marketing-data/database-building/) - [Business Insight](http://www.gcldirect.com/lead-generation-services/marketing-data/business-insight/) - [Inbound Marketing](http://www.gcldirect.com/lead-generation-service/inbound-marketing/) - [Content Marketing](http://www.gcldirect.com/lead-generation-services/inbound-marketing/content-marketing/) - [SEO Strategy](http://www.gcldirect.com/lead-generation-services/inbound-marketing/seo-strategy/) - [Marketing and Sales Automation](http://www.gcldirect.com/lead-generation-services/inbound-marketing/marketing-sales-automation/) - [Social Selling](http://www.gcldirect.com/lead-generation-services/inbound-marketing/social-selling/) - [Paid Media](http://www.gcldirect.com/lead-generation-services/inbound-marketing/inbound-marketing-strategy/) - [Inbound Marketing Strategy](http://www.gcldirect.com/lead-generation-services/inbound-marketing/inbound-marketing-strategy/) - [Holistic Lead Generation](http://www.gcldirect.com/lead-generation-services/holistic-lead-generation/) - [About](http://www.gcldirect.com/company-profile/) - [Resources](http://www.gcldirect.com/resources/) - [Careers](http://www.gcldirect.com/careers) - [Latest Careers](http://www.gcldirect.com/careers/latest-careers/) - [Blog](https://blog.gclb2b.com/blog) - [Contact](http://www.gcldirect.com/contact/) [![CALL US NOW](https://no-cache.hubspot.com/cta/default/1604661/1f41ec7a-7629-4e9f-a478-c72e3048233c.png)](https://cta-redirect.hubspot.com/cta/redirect/1604661/1f41ec7a-7629-4e9f-a478-c72e3048233c) ### Welcome To Our Blog [![Telemarketing-1.png](https://blog.gclb2b.com/hubfs/Telemarketing-1.png)](https://blog.gclb2b.com/blog/still-waiting-for-that-phone-call) ## [Still waiting for that phone call?](https://blog.gclb2b.com/blog/still-waiting-for-that-phone-call) By [James Crowder](https://blog.gclb2b.com/blog/author/james-crowder) | 21 February 2017 --- --- Whilst you’re sitting at your desk, waiting for the phone calls to come flying in, your competitor may be building those all-important relationships and stealing the lead from right under your nose. As an effective sales team, you should focus on being proactive, rather than reactive and always enga... [Read More ➢](https://blog.gclb2b.com/blog/still-waiting-for-that-phone-call) 0 ## [The future of B2B telemarketing](https://blog.gclb2b.com/blog/the-future-of-b2b-telemarketing) By [Jenny Reardon](https://blog.gclb2b.com/blog/author/jenny-reardon) | 15 February 2017 --- --- *“The more things change, the more they stay the same.”* Jean-Baptiste Alphonse Karr Now, I’m not usually a fan of paradoxes, but in the marketing industry, this one holds an important truth. [Read More ➢](https://blog.gclb2b.com/blog/the-future-of-b2b-telemarketing) 0 ## [How Big data will change the way you buy marketing data](https://blog.gclb2b.com/blog/how-big-data-will-change-the-way-you-buy-marketing-data) By [Jenny Reardon](https://blog.gclb2b.com/blog/author/jenny-reardon) | 13 February 2017 --- --- As the biggest thing in marketing since analytics, big data has drawn attention from all industries. But what is it, what do you do with it, and why do you need it? [Read More ➢](https://blog.gclb2b.com/blog/how-big-data-will-change-the-way-you-buy-marketing-data) 0 ## [The Three Small Opening Lines Damaging Your Sales Performance](https://blog.gclb2b.com/blog/the-three-small-opening-lines-damaging-your-sales-performance) By [Scott Barr](https://blog.gclb2b.com/blog/author/scott-barr) | 24 January 2017 --- --- It is said that first impressions are made within seven seconds – whether that’s over the phone or in person. Seven seconds is also roughly the time it takes to deliver your opening line to a prospect, and yet, how many times have you opened a call with a bland “how are you?” or something equally ... [Read More ➢](https://blog.gclb2b.com/blog/the-three-small-opening-lines-damaging-your-sales-performance) 0 ## [Six key B2B Sales Trends For 2017](https://blog.gclb2b.com/blog/six-key-b2b-sales-trends-for-2017) By [Jenny Reardon](https://blog.gclb2b.com/blog/author/jenny-reardon) | 18 January 2017 --- --- Every January brings with it a host of blog posts predicting hot new B2B sales trends for the coming year. We’ll only know which have come to fruition at the end of the year, but recent technological advancements often hint at where B2B sales trends are headed. [Read More ➢](https://blog.gclb2b.com/blog/six-key-b2b-sales-trends-for-2017) 0 ## [Seven Must Have Apps For Sales Managers](https://blog.gclb2b.com/blog/seven-must-have-apps-for-sales-managers) By [Scott Barr](https://blog.gclb2b.com/blog/author/scott-barr) | 18 January 2017 --- --- If you work in sales, chances are you’re not the kind of person who thrives on routine and working in the same place day in day out. Sales involves thinking on your feet, adapting to new situations and people, and packing your bags at a moment’s notice to travel. [Read More ➢](https://blog.gclb2b.com/blog/seven-must-have-apps-for-sales-managers) 0 ### Categories - [Telemarketing (112)](https://blog.gclb2b.com/blog/topic/telemarketing) - [B2B Lead Generation (57)](https://blog.gclb2b.com/blog/topic/b2b-lead-generation) - [Lead Generation (33)](https://blog.gclb2b.com/blog/topic/lead-generation) - [International Telemarketing (27)](https://blog.gclb2b.com/blog/topic/international-telemarketing) - [B2B Marketing (25)](https://blog.gclb2b.com/blog/topic/b2b-marketing) ### RESOURCES ![GCL_-_Workbook_Front_Cover_no_text.png](https://blog.gclb2b.com/hs-fs/hubfs/GCL_Resources_How-to-convert-MQLS-into-SQLS-300x214.jpeg?width=358&height=377&name=GCL_Resources_How-to-convert-MQLS-into-SQLS-300x214.jpeg) [How To Convert MQLs Into SQLs](https://landing.gcldirect.com/how-to-turn-an-mql-into-an-sql) ![GCL_-_Workbook_Front_Cover_no_text.png](https://blog.gclb2b.com/hs-fs/hubfs/GCL_Resources_How-to-create-a-winning-b2b-sales-pitch-300x214.jpeg?width=358&height=377&name=GCL_Resources_How-to-create-a-winning-b2b-sales-pitch-300x214.jpeg) [How To Create A Winning B2B Sales Pitch](https://landing.gcldirect.com/your-guide-to-winning-more-sales-pitches) ![GCL_-_Workbook_Front_Cover_no_text.png](https://blog.gclb2b.com/hs-fs/hubfs/GCL_Resources_The-guide-to-holistic-lead-generation-300x214.jpeg?width=358&height=377&name=GCL_Resources_The-guide-to-holistic-lead-generation-300x214.jpeg) [The Guide To Holistic Lead Generation](https://landing.gcldirect.com/the-guide-to-holistic-lead-generation) #### Subscribe To Our Resources Simply enter your email address to receive  alerts of new resources - - - [Next](https://blog.gclb2b.com/blog/page/39) **![](https://blog.gclb2b.com/hs-fs/hubfs/layout/logo.png?width=113&name=logo.png)**   **HEAD OFFICE** 2nd Floor, Charter House, 52 Charlotte Street, Birmingham. 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