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Why do B2B Telemarketing Campaigns Fail?

By GCL | 10 May 2023




Reading time: 5 minutes

It takes the fusion of different departments, personnel and skill sets to bring a successful B2B Telemarketing campaign together. When done right, you can expect to see qualified leads being brought in, increased appointment bookings, boosted brand awareness and your pipeline...

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In-house vs Outsourcing Cost Breakdown: B2B Telemarketing

By GCL | 19 April 2023




Reading time: 7 minutes

B2B Telemarketing is truly scalable and can typically be adapted to support the vast majority of organisations with their sales & marketing requirements, whether that be running a small targeted niche campaign into a particular sector or alternatively, a multi-lingual large-s...

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6 Tips to Choosing a B2B Telemarketing Agency You Can Trust

By GCL | 5 April 2023




Reading time: 6 minutes

Telemarketing is much more than simply making outbound calls to prospects. It involves developing an effective strategy and implementation plan, defining the target market and appropriate data, building an effectively skilled team, and constant adaptation to ensure the result...

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How Much is B2B Telemarketing - Pricing Models Guide

By GCL | 1 March 2023




Reading time: 3 minutes

Businesses are always on the look-out for the most cost-effective pricing strategies, however, many end up getting tunnel vision and lose focus of the bigger picture, which is obtaining high-quality leads & nurturing them into sales-ready prospects, building a sustainable pip...

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Does B2B Telemarketing Still Work in 2023?

By GCL | 23 February 2023




Reading time: 4 minutes

When you hear ‘B2B Telemarketing’ in current times, a few thoughts may come to mind:

‘Spammy cold calls’ ‘It died in the ’90s'  'Does it bring any results?’

The answer to those are:

B2B Telemarketing is much more complex than simply ‘cold calling’ and is still going strong and...

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8 Lead Generation Trends Not to Ignore in 2023

By James Crowder | 9 January 2023




As 2023 gets underway, marketers are optimistic about what the next 12 months hold, with 66% expecting revenue growth during this time. But to achieve this, both marketers and salespeople need to adapt to the shifts in lead generation trends. While some channels and strategies stand the test of time...

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