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Is B2B Telemarketing Still Relevant in 2024?

By GCL | 28 May 2024




Reading time: 4 minutes

‘I'sn't it just spammy cold calls?', ‘Is it a relic of the ’90s?' , 'Does it even work anymore?’.....

These are a few of the questions that may come to mind based on perceptions of B2B telemarketing today. So, does B2B telemarketing still work in 2024?

The answer to this is y...

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8 Factors to Consider When Scoping B2B Telemarketing Costs

By GCL | 28 March 2024




Reading time: 3 minutes

If you are reading this, the likelihood is you may well be considering using B2B telemarketing to support your business needs and hit your targets.

And so, you may be wondering, “How much would it cost & how does it work?”

We’ve put together eight key factors for you to consi...

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9 Powerful Benefits of Outsourcing Your B2B Telemarketing

By GCL | 26 March 2024




Reading time: 4 minutes

B2B telemarketing comes with an abundance of benefits, such as boosting lead generation, appointment setting, filling your pipeline short, mid, and long-term, gaining valuable marketing data insights, raising both brand and product/service awareness and so much more.

An impor...

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How enhancing your appointment setting can boost lead generation

By GCL | 11 January 2024




Appointment setting is a stage in the sales process that allows you to arrange a meeting with contacts that could lead to a sale. In order to enhance your ability to create appointments with prospects and boost your lead generation, here are some useful ideas that you may want to consider before g...

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B2B Telemarketing: The Quickest Lead Generation Tactics

By GCL | 7 December 2023




Telemarketing might seem old fashioned when compared with digital marketing, but it’s one of the quickest and most cost-effective ways of gaining more traction with leads. B2B telemarketing brings a much-needed personal factor to automated marketing. 

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The Reality of Pay Per Lead

By GCL | 30 November 2023




All businesses have a budget and when it comes to outsourcing telemarketing then the more bang you can get for your buck is clearly an attractive proposition. This is why so many companies get lured in by ‘pay per lead’ telemarketing companies believing that it makes sense to only pay for a bona-fid...

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