The Social Struggle

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Struggling to make Social perform? Seems like everyone is chasing the elusive pot of leads at the end of the Social Media Rainbow and yet many B2B Marketers are frustrated with the results and lack of them.

This month we’re sharing some of our Insight on how to make Social perform for Lead Generati...

On the Forth Day of Christmas...

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GCL gave to me...

Still getting it wrong! Why Bad Data is so powerful

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At GCL we're constantly amazed at the quality, or lack thereof, in email marketing. If you're using it as a modern day "shop front" then simple mistakes can be and often are costly!