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Welcome To Our Blog

B2B Telemarketing: The Secret Weapon For Increasing Conversion Rates

By James Crowder | 17 September 2020




No business is completely satisfied with their conversion rates let’s face it, there’s always room for improvement. 

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The Benefits Of Using An Integrated Lead Generation Agency

By James Crowder | 23 July 2020




There are plenty of lead generation tactics out there: content marketing, email marketing, B2B telemarketing, social media marketing, outbound marketing… the list goes on. Choosing which one will generate the type of leads you need to grow revenue is a bit of a gamble. How do you know which will be ...

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C- Level Appointment Setting – Quick Fix Top Tips

By James Crowder | 15 July 2020




Appointment setting is no easy task. And when the prospect you're trying to book a meeting with is part of the C-suite, it becomes all the harder. But getting in front of those with the power to make decisions that accelerate your companies growth is worth the extra work. Getting up close and perso...
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Why B2B Events Are Critical To Success In The Age Of Digital Marketing

By James Crowder | 26 January 2020




Digital marketing has found a way to connect with users in a variety of online spaces. Log onto a news site and a pop up will appear from their latest advertiser. Check the score for the baseball game on your mobile and banners will entice you to buy their merchandise. An email will arrive in your ...

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How To Spot Business Leads That’ll Never Convert

By James Crowder | 22 January 2020




It’s every marketing director’s nightmare: proudly presenting the sales team with a long list of business leads, only for barely any of them to convert into customers. You’ve let down the sales director (they won’t be able to meet their targets) and a chunk of the monthly marketing budget has gone t...

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Conduct your own sales pipeline investigation

By James Crowder | 6 January 2020




What do you do when sales dry up?

Sometimes, it’s quicker and easier to find someone to blame than it is to get to the root of the problem. However, apportioning blame will not fix the problem and you will waste a lot of time and effort getting into arguments about it. It’s better to use those ene...

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