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What Percentage of Sales Lead Generation Converts to Sales?

essential | 14 September 2012

Asking what percentage of sales lead generation converts to sales is very much like asking how many fish can be caught in a day. It is as much up to the expertise of the telemarketing service (the fisherman) as it is the actual amount of leads (or fish) that are out there – it is all about knowing where to fish and what bait or technique to use– and here at GCL Direct you will be investing in B2B sales lead generation which is designed to gain the best results by using the most effective processes.

This marks the difference between our specialised service and what less intuitive telemarketing services may offer. If we may drag our fishing metaphor out a little longer, other services may be able to cast their nets wide and cover much ground (or sea)however without knowing exactly what you want and which leads would be most interested in your business, will catch precious few prospects and lead to even fewer conversions.

The GCL Direct Approach

Through the utilisation of our innovative Data and Insight services, we work with you to inform the search for prospects in the vast ocean of leads, using our experience and knowledge of your business to engage these prospects the most compelling message, designed to build a conversion. Now we can’t guarantee a sale from each prospect, but through our specialised and natural approach, the percentage of sales converted is higher than using a quantity approach with very little impetuous on finding the right ‘type’ of lead and its quality.

Practicing the ideal mixture of Quality and Quantity helps Lead Generation users achieve the maximum results,, we understand that simply by the nature of sales that not every single lead will result in a new client, however are able to dramatically affect these results for the better by using these tried and tested processes.

By offering services that work so closely with individual projects and campaigns we design and build bespoke solutions for your needs, we always want to speak with you about your needs so to speak further about this, simply click here to get in touch.