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Can Telemarketing Work for Small Businesses?

essential | 6 September 2012

In the current economic climate, small businesses are finding it harder than ever to make ends meet, with the many B2B organisations sector feeling the knock on effect of householders tightening their belts. As small businesses look to make the most out of every pound, they may assume that something like telemarketing is out of the reach of their budget, but here at GCL Direct we know that well deployed even limited budgets can support effective telemarketing which is exactly why our B2B services are effective for companies of all sizes.

An Investment, Not an Expense

As a small business owner you may look upon utilising the services of a telemarketing agency as an unaffordable expense, but the secret to realising the benefit of telemarketing is all about understanding ROI, or Return on Investment. At GCL we won't view you as a customer purchasing a service or product from us, but as a client, who we will build a partnership with, aimed at increasing your profitability.

It is this commitment to delivering significant and sustained returns for our clients that has led to our reputation as one of the leading B2B telemarketing and lead generation specialists both throughout the UK and Internationally.

How We Do It

At GCL Direct we pride ourselves on being the original, non-scripted B2B telemarketing agency, and it is this unscripted style that allows us the flexibility to offer bespoke solutions that suit your business' individual requirements.

Through expert project management and by working closely with the sales team to ensure they are maximising the use of their time, we have cultivated an intelligent telemarketing style that can boost sales and achieve the maximum ROI.

We understand that implementing an effective marketing strategy is more important for small businesses than anyone else, which is why we will set up a pilot campaign to help us identify the best way of delivering results before arranging a fixed cost service moving forward.

If you would like to find out more information on what our services can offer your small business, you can get in touch with our professional and experienced team on 0121 452 2020; alternatively complete our online contact form here.