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The Secrets of Effective B2B Data

By sam | 13 October 2015




How you manage and work your B2B data is at the heart of any good marketing strategy. Whether you operate in the B2B or B2C world; accurate, clean and secure data is the lifeblood of any company. Through understanding your data you should have a good knowledge of your existing customers, what their...

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Building Your Universe - A Guide to Getting the Right B2B Data

By sam | 2 June 2015




The world of marketing is changing faster than ever before and many marketers are asking if buying data lists is still relevant?

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Opting In to EU Data Protection

By sam | 25 March 2015




How will the new EU Data Regulations affect us as B2B marketers? Is there anything we can do to prepare?

The change in EU regulations have been a long time in the making but rest assured they will be with us in no time at all. In fact the ICO have already been given more powers to crack down on nui...

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Opt In or Get Out! - Coming Soon

By sam | 4 March 2015




The new EU Data Protection regulations are coming whether we like it or not. But how will it affect us as B2B marketers? Is there anything we can do to prepare?

The change in EU regulations have been a long time coming and although they have been pushed further and further right by Brussels rest as...

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Buying B2B Data Top Tips

By sam | 28 January 2015




Data Buying Top Tips

It’s the lifeblood of your sales process, marketing application and eventual closed business total – yes…we’re talking about Data!

If you don’t have the right data it can ruin even the best planned campaign but all too often purchasing data is a rushed last minute affair. G...

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Coming Soon - GCL's Best Practice Guide for Data Insight, Enhancement and Effectiveness

By sam | 12 November 2014




Find out what your database really contains...
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